Filed under: environmental issues, travel | Tags: Crowne Plaza, eco tourism, green hotels, Holiday Inn, Innovation Hotel Project, Intercontinental Hotels Group, LEED for hospitality
As I’ve said in previous posts, green hotels and eco-tourism are becoming hot topics these days and I’m excited about all of the possibilities. Intercontinental Hotels Group (IHG) has launched a new site showcasing all of the green features that they would like to implement in their hotels over the next couple of years. For those of you who don’t know, IHG owns Holiday Inn, Candlewood Suites, Crowne Plaza, and a few others. They are obviously a very prominent brand and people will pay attention to what they’re doing. Check out the site here. There’s an interactive tour through the fictious property that gives a little blurb about each green feature. Some of those details include:
A green roof
Solar Panels on the roof
energy efficient lighting
low flow plumbing fixtures
The concepts are all pretty simple and straight forward. It’s the possibilites that are really exciting. We have yet to see a huge hotel brand like this truly embrace sustainability company wide. It would mean a big shift in how they do business. They’re asking for feedback from people on the various strategies listed on the website. They want you to tell them what they’re doing right and what they can do better. It’s an excellent PR campaign. It could be all talk, but if you go to this much trouble, people are going to hold you accountable for it. I expect to start seeing at least basic changes like adding recycling bins immediately. We shall see.
In other green hotel news, I’ll be attending Green Day (not sure who was in charge of naming this event…) in conjunction with the Hospitality Design Show in Vegas this week. I’m pretty excited about it. The whole afternoon is dedicated to the discussion of new standards for a possible LEED for Hospitality category and I get to lead one of the roundtable discussions during it. Each table will be in charge of a different topic and they’ll compile all the notes from each topic at the end. I’m sure I’ll have a lot to share next week when I get back!
Rebecca… San Francisco
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